The Starter Plan: six months of content, one payment.
Six months of posts, reels, stories, emails and print for US and UK agents, built on research into how clients really choose, and planned to the day around the real calendar. Nothing to renew.
$47one-timeFrom 1 Dec 2026: $68UK£37From 1 Dec 2026: £53
Get the Starter PlanA post for every day of 6 months.
One designed post and one story a day, four finished reels a month, and the emails, print and scripts to turn attention into appointments.
- 180designed posts and captions
- 24finished faceless reels
- 180story frames
- 6+12newsletters and short emails
- 6print pieces for farming
- 30message and call scripts
Six months, planned to the day
Every month follows the real calendar and has its own theme, so no two months are alike. Hover a month to see its theme.
Year 1 Be chosen
- Jan
- Feb
- Mar
- Apr
- May
- Jun
Each month has 30 designed posts, 30 stories, 4 finished reels, a newsletter, 2 emails, a print piece and 5 scripts, in US and UK versions. Start in any month: every month works on its own.
A look inside
Six of the designs, and the first seconds of one of the finished reels. Forest green and brass, with US and UK wording.
Previews are shown small and marked “Preview”. The full-size designs, captions, scripts, reels and files come only in the download you receive after payment.
What's inside
Six months of content, and the systems that turn it into appointments.
6 months of content
Each month in its own folder: 30 designed posts with captions and a scheduling CSV, 4 finished reels, 30 story frames, a newsletter and 2 emails, a print piece, 5 scripts, plus Google Business Profile, LinkedIn and Pinterest sizes. US and UK versions.
The plan
The research behind the plan, the 60-minute day-one profile set-up, the 45-minute daily loop, and every month's theme and seasonal anchor at a glance.
The DM-to-appointment system
Keyword funnels with every reply written, the one-hour reply rule and a follow-up rhythm that never feels pushy.
The Voice Match assistant
Paste it into any free AI chat tool. It learns how you write in five minutes, then makes every caption and message sound like you.
The tracker
A spreadsheet for Excel or Google Sheets: the daily loop, every hand raised, and the numbers that matter each month.
Built on how clients really choose.
Every figure has a source, every month has a reason, and nothing is a prediction.
Most clients come through people they trust
Two-thirds of US sellers found their agent through a referral or a past relationship (NAR, 2025). The plan builds that trust in public, every day.
Social media brings agents their best leads
39% of US agents named social media their top source of quality leads, ahead of their CRM and the MLS (NAR Technology Survey, 2025).
Buyers are older, and planning longer
The typical first-time buyer is now 40, and buyers search for about ten weeks (NAR, 2025). Content that plans with them wins them.
Rates are the wrong thing to post about
Forecasters expect rates to stay elevated. So the content never quotes a rate; it teaches clients to plan around any rate, which never goes out of date.
Delivered once. Yours to keep.
The Starter Plan is a one-time download: 6 complete months, organised by month. Want a full year? The Vault has twelve months, and the Founders Plan has eighteen. Each longer plan includes these six.